Nik...er, UM Unveils New Unis for 2016

UM 550
Click to enlarge

[Editor’s Note: Paul is on his annual August break from site. Deputy editor Phil Hecken is in charge from now through the end of the month, although Paul is still on the clock over at ESPN and may be popping up here occasionally.]

By Phil Hecken

After an eight-year run with adidas, The University of Michigan yesterday began a new run with Nike, who will be outfitting the school’s athletic teams to the tune of $127.12 million over 11 years, with a price tag that could eventually reach $173.8 million. Yowsa. It’s the richest apparel deal in college sports. Since the deal was first announced in 2015, folks had been anxiously awaiting what Nike had in store for their teams — particularly the football and basketball teams (who will be outfitted in “Jumpman” uniforms) — but those uni unveilings will have to wait (the football uniforms will be revealed at a private, invitation-only press event in Detroit tonight, while the hoops unis won’t be unveiled until fall — likely towards the end of September). But the school did unveil many other sports’ uniforms yesterday as well as “three primary pillars intrinsic to the university: history, connectedness and family.” (Continue reading)

VT Hokies Do The Corporate Rebrand Thing, Get New(ish) Unis

VT16 550
Click to enlarge

By Phil Hecken

After teasing it Friday evening (there were a couple of items in yesterday’s ticker), the Virginia Tech Hokies released a sports rebranding tweaking yesterday, across all sports. As it has begun doing with other schools, it was all part of a department-wide “branding initiative” by Nike. The school revealed new uniforms for a number of sports, including football, men’s and women’s hoops, baseball, softball, lacrosse, and volleyball. So, in the fall of this year, all 22 athletic programs will begin phasing in new uniforms that will feature consistent logos, colors, lettering and numerals. (Continue reading)

Worst Baseball Pants Ever?

Phil mentioned something in both of his weekend Tickers that I think deserves a bit more space, namely that Louisville has new baseball uniforms for the NCAA tourney, and the pants feature something we haven’t seen before: big, honking “L” logos on the back-thigh areas (or as Phil has dubbed it, SLOH — school logo on hamstring). It’s one of those “It looks so fucking awful, but I can’t look away” things. Here, see for yourself: (Continue reading)

Like a Sunset Going Down

By Phil Hecken

As many of you know, I love the Houston Astros “tequila sunset” jerseys — it was a great look for a “space age” (or cutting edge) team like the Astros, and I was sad to see it go as a uniform element.

But what made it great was that . . . → Read More: Like a Sunset Going Down