MLB Merch Train Drives The Show


[If you can’t see the slideshow, view the set here or click here for the show]

By Phil Hecken

As an avid uni watcher, I have “Google Alerts” set for such things as “uniforms,” “jerseys,” “helmets,” “logos” (and cetera), so yesterday I got the following item in my alerts: St. Louis Cardinals 2016 Uniforms from something that deems itself “The Official Sports Blog of the St. Louis Cardinals.” The article included a slideshow, the first slide of which showed the three beautiful jerseys the Cards wear as their uniform set for 2016. Or so I thought.

“Well, this is a lame article” I said to myself, not realizing it was a slideshow and there were 10 additional slides. What followed, and which I’ve reproduced above, are an additional six caps and four jerseys the team will wear throughout the 2016 season. The MLB merch train has effectively DOUBLED the number of uniforms (all of them crappy) and caps the team will sport this season — and it’s all in the name of merchandising. (Continue reading)

MLB Releases Special Holiday Merch — er, Uniforms

MLB unveiled all of its holiday and special event uniforms in one fell swoop yesterday. That’s a departure from past years, when the various promotions were rolled out one at a time. If nothing else, this is very efficient, because we can now make fun of all the designs at once.

Thanks to various leaks, we already knew what many of these would look like, but let’s take a closer look: (Continue reading)

The Story Behind the Story of the Guy Who Ended Up With Edinson Volquez's Cap

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Meet Jeremy Scheuch, a lifelong Royals fan who lives in Chicago but still gets back to KC to see important games — like Sunday’s Opening Night game against the Mets. He’s holding the cap that Royals starter Edinson Volquez mistaken wore during the first inning of that game. The story of how he ended up with the cap is a good one, and I had the pleasure of telling it in this ESPN piece, which went up yesterday afternoon. (Continue reading)

MLB Starts Season With Entertaining Cap Mix-Up

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Funny development in last night’s Mets/Royals season opener, as Royals starter Edinson Volquez began the game wearing the wrong cap! As you can see above, everyone else was wearing the gold “KC” caps, but Volquez wore the team’s spring training cap — the one with the crown. He had already worn it while warming up and while coming in from the bullpen, leading to a flurry of emails and tweets sent my way. Everyone was waiting to see if he’d still have it on when the game started, and he did. (Continue reading)