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Cavs Confirm Long-Expected Goodyear Ad Patch

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News of . . . → Read More: Cavs Confirm Long-Expected Goodyear Ad Patch

Welcome to Idiocracy: NBA D-League to Become Gatorade League (yes, really)

Beginning next season, the NBA Development League will be renamed the NBA Gatorade League.

Welcome to the NBA G-League! pic.twitter.com/l2jsMceBu1

— NBA D-League (@nbadleague) February 14, 2017

The NBA began the week on a good note, with the Jazz eschewing a standard corporate advertising patch in favor of a . . . → Read More: Welcome to Idiocracy: NBA D-League to Become Gatorade League (yes, really)

A Small Way to Fight Back

On Tuesday, while writing about the news that the Under Armour logo will begin appearing on MLB jersey chests in 2020, I said, “How can we avoid [the insidious influence of advertisers] in a realm like sports, where advertising is everywhere, from TV commercials to stadium naming rights? I’ll have more to say . . . → Read More: A Small Way to Fight Back

'And So It Begins'

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By Phil Hecken

The big, and pretty much entirely expected news yesterday was the announcement by the NBA that the league will begin selling jersey sponsorships advertisements in 2017-18, becoming the first major North American sports league to put partners’ logos on players’ uniforms. And so, it begins. (Continue reading)