Hey look, it’s a can of Gay Up! What is Gay Up, you ask? It’s a new Spanish energy drink, of course! Very popular on the Spanish gay discotheque scene (insert “…or so I’m told” here, preferably in italics).
And what does all this have to do with Uni Watch, you ask? This: The guy holding the can of Gay Up is a bullfighter named Joselito Ortega, who will soon become the first matador to have an ad on his cape — an ad for, of course, Gay Up! The cape ad is an apparent first, although one other matador, Luis Reina, wore the Akai logo on his pants in the 1980s.
I’ll let you decide if another energy drink — say, one called, oh, Red Bull, perhaps? — might have been better suited to break the bullfighting advertising barrier. Meanwhile, anyone want to take bets on how long it’ll be before they use a branding iron to put an ad on the bull?
New ESPN column today — look here. — Paul
(Thanks to Ryan Burns for letting me know about the cape ad, and to Kirsten for finding the old photo of Luis Reina.)
Uni Watch News Ticker: In a move that will no doubt throw the entire solar system into disarray, Oregon is apparently planning to wear throwbacks this weekend. … Here are the new Sixers uniforms that everyone already knew about. Additional info here, plus Enrico Campitelli Jr., who covered the unveiling, has this to add: “I talked to someone who said the current jerseys could receive a tweak. Perhaps later this year or before next season. Or not at all, nothing confirmed, but it sounded like they may want to mess with the lettering/coloring a bit.” … Meanwhile, the Rockets have unveiled an alternate uni. Additional info here. … Yesterday I linked to some pics of the Rams wearing these pants, which were only worn for one preseason game in 2001. As it turns out, Kevin Mericle owns a pair of these very pants, worn by Joe Germaine in that preseason game. … Okay, so I’m just gonna keep slapping this logo on everything that doesn’t move. … Bit of a soccer jersey controversy in the Europa League (with thanks to Patrick O’Donnell). … Check out what Danilo Roman was wearing on Monday night. … What happens when you combine sports jerseys with literature? You get Novel-T, a new T-shirt company that’s come up with some simple but clever designs. Captain Ahab gets a captain’s C, Hester Prynne gets the telltale A (although it should have been red, no?), and so on (with thanks to Dane Drutis). … A double-decker FNOB jersey is up for auction (with thanks to Eric Stangel). … Tremendous news from Chris Ashworth, who reports that the Adirondack Phantoms are now purple-free! … Let’s hear it for W.B. Ray High School in Corpus Christi, whose football team wears some super-cool shoulder stripes. “They’ve worn these stripes for as long as I can remember, at least 35-40 years,” says Troy Griggsby, who adds that the team in red is the Robstown Cottonpickers. … Vintage uni items of note: a Babe Ruth uni patch and a pair of 1930s stirrups. … Kentucky QB Mike Hartline has begun wearing a glove on his throwing hand. There was an article about this on the web yesterday, but it was subscription-only, so here’s the text (big thanks to Jeremy Burson). … Tremendous old Gatorade ad here (with thanks to Jim Ransdell). … Decent look at the NHL officials’ new TV numbers here (with thanks to Matt Lesser). … New pads for Cam Ward and a new mask for Johan Hedberg. And speaking of masks, Ryan Miller wore a camera on his the other day (all this courtesy of Tyler Hull). … Decent view here of the NHL officials’ new TV numbers. … See that “Hero” NOB? No, the kid’s name isn’t Hero — that’s Holliday High in Texas, and the NOB, which the whole team wears, is short for the team’s slogan: “Holiday Eagles…,” uh, Andrew McNeel isn’t sure what the other two words are. Anyone..? … Okay, so I don’t really understand this one, but the Yomiuri Giants just clinched the Central League title, and Jeremy Brahm reports that they celebrated by dressing up as a bottle of beer and a kindergartner, among other things.