Let’s say a Spanish team called the Barcelona Halcones (that’s Spanish for “Falcons”) decided to hold an “American Night” promotion. And let’s further say that they decided to wear special jerseys for the occasion — jerseys that read, “Like, Halcones, Dude.”
That’s essentially what the NBA did for last night’s Spurs/Suns game, as both teams “honored” the Hispanic community by adding “Los” to their team names. At least the Suns came up with a new jersey for the occasion; the Spurs, by comparison, looked like they just slapped some iron-on patches onto their existing design.
Am I the only one who thinks this approach reeks of American ignorance? It’s like getting drunk on Tequila in Mexico City and then asking, “Where-o is el bathroom-o?” And it’s not like the words Spurs and Suns don’t have Spanish translations — Espuelas and Sols, respectively. Would that have been so hard? Just tossing “Los” on there is a lazy cop-out, especially since NBA jerseys don’t use definite articles to begin with (well, except for this one). And seriously, does the mere addition of “Los” really strike a chord in any Hispanic fan’s heart? If we’ve got any Latinos out there, I’d love to hear your reaction.
The NBA isn’t the only league going this route, of course. The Mets and Rangers have both lo(u)sed up their jerseys in recent years. Only the Giants and Brewers have gone the extra mile to execute the concept properly.
Then, of course, there are also designs like this, this, and this, but we’ll save them for another time. For now, let’s just hope the Angels don’t try a Hispanic Night, or else we’ll have the Los Angeles Los Angels de Anaheim on our hands.
Uni Watch News Ticker: Last week’s New Yorker had a fantastic article about superhero costumes, and how they never translate properly from a comic book to the real world. Highly recommended reading. … The AAFL’s helmet designs are on display here. I kinda like them, cuz I’m in favor of anything involving state shapes (and even more in favor of anything that shows Michigan’s Upper Peninsula). … A lightning strike knocked a tree onto Scott M.X. Turner‘s car over the weekend. So what did Scott concern himself with? The firefighters’ cool NOBs, of course (which are even cooler, in fact, cuz they’re reflective). And look, Drew Bledsoe found something to do with his post-NFL life. … Scott also sent along a photo from his recent trip to New Mexico, where he wore a recent eBay score to the White Sands Missile Range. ” My belt was not in support of breast cancer research,” he adds. “It was in favor of rockabilly cool.” … Lowercase letter alert from Jeremy Brahm: ” Harper LeBel was a long snapper with the Falcons during Brett Favre’s time in Atlanta.” … Patrick Taylor reports that this cartoon ran in Friday’s Washington Post. Was it really that hard to get the Packers’ color scheme right? … According to a small item on this page, “Thursday’s [Cavs/Bulls] game was also special to Joe Smith, but not because he was returning to Chicago. Smith paid tribute to his late mother, Letha, on her birthday. On his shoes he wrote ‘R.I.P. Mom, Happy Birthday'” (thanks, Vince). … The Lake Erie Monsters wore godawful tie-dye jerseys the other day. Embarrssing photo gallery here (with thanks to Patrick Lewis and Vince). … Reprinted from Friday’s comments: MLB’s legal team apparently has nothing better to do than harass the Cape Cod League. … “I was searching around some of the local high school web sites and came across this lacrosse uniform for the McLean Highlanders in McLean, Virginia,” writes Josh Holman. “Can’t say that I’m a big fan of the design, but it does achieve that kilt look (if that’s what they are going for).” … The upcoming Uni Watch party in Seattle inspired Emerald City expat MJ Turner to send along some unusual Seattle-related pics: Jim Zorn as a Cowboy, Steve Largent as an Oiler, and Slick Watts in the ‘green rainbow’ Sonics jersey (“very rare — he was traded early in the ’77 season,” writes Turner). … According to a small item at the bottom of this page, the Braves will wear a memorial sleeve patch this season for coach Jim Beauchamp, who passed away last December (with thanks to Jonathon Binet). … Genius find by Matt Englander, who writes: “I had no idea Under Armour had made a foray into the prisoner handling market.” … Oh. My. Fucking. God. (Awesome find by Robert Eden.) … Here’s one of those “best player by uni number” pieces, as applied to soccer (with thanks to Mark Dancer). … Scott Turner found an interesting photo of Willie Mays. Is that a BP jersey-styled suit bag? … Someone on the Chris Creamer board posted a link to this awesome source for hockey socks. … Jeremy Brahm notes that Japanese golfer Momoko Ueda has been using multicolored shoelaces. … The UNC hoops team has added a memorial patch for Eve Carson, plus at least one UNC player added a handwritten sneaker memorial on Friday. … Best photo of the weekend. … Good article here about the Wisconsin hockey team’s uni numbers (with thanks to Geoff Poole). … “Here’s some serious stirrup action from Saturday’s game between my alma mater, Abilene Christian University, and West Texas A&M,” writes Jon Smith. “The teams are Division II and play in the Lone Star Conference. ACU is in white, and yes that’s purple, but come on, it looks really sweet.” … According to the fifth graf, in this story, those titanium necklaces are now MLB-licensed. Now word on whether the Tooth Fairy or Easter Bunny are negotiating their own licensing deals (with thanks to Todd Davis). … Major throwback action last night in Detroit. … Depressing article here about how Nike is now targeting the high school football market (courtesy of Mike Edgerley). … How cool was Tug McGraw? Check out the middle photo here (big thanks to Nina Dubin). … Rutgers and Seton Hall went color-vs.-color yesterday. … “Went to Cubs/Royals on Sunday in Surprise, Arizona,” writes Kenn Tomasch. “Felix Pie went out to center field for the bottom of the 1st wearing No. 74. But by the time he doubled in the top of the 2nd, he was wearing his usual No. 20 again, and he kept it on for the rest of the game. I have no idea why.” … Castro’s resignation must have the Cuban athletes feeling like they can push the envelope a little bit. At the IAAF World Indoor Championships on Friday, triple jumper Yargelis Savigne dressed like this, but the following day she changed he socks to this, creating a spectacularly striped landing that apparently left a bit of sand in some inappropriate places (with thanks to Vince and Bryan, who both know I like a striped sock even more than an exposed butt cheek).